Chrome Soccer Product History
Debut Year: 2024 
Licensors: UEFA 
Value Level: Premium 2023/24 Topps Chrome UEFA Euro is the latest offering in the popular and ever-growing Topps Chrome soccer landscape. The premium brand debuted in 1996, though the chromium technology that defines it was introduced first in 1993. When it comes to soccer, the Chrome debut came with the 2017/18 Topps Chrome UEFA Champions League set.
Since then, Chrome has continued to build a legacy in the world’s most popular sport, expanding its role and influence in The Hobby. Topps, who has partnered with the Bundesliga since the 2008/09 season, brought Chrome to the German top flight a decade later, on the heels of the success of the UCL Chrome debut, in addition to a Chrome English Premier League set for the same season.
Topps Chrome has featured some landmark moments in soccer collecting. The first Champions League set featured a covetable Kylian Mbappe rookie. The partnership with the Bundesliga, a league well-known for developing some of the best talent in the European game, brought an Erling Haaland Borussia Dortmund Chrome card, which remains highly sought-after. And, of course, Chrome cards featuring the GOATS, Messi and Ronaldo, are still on collectors’ lists.
As Topps Chrome became a staple of soccer in The Hobby, offerings came to include UEFA Club Competitions sets, featuring stars from all three European competitions, UEFA Women’s Champions League, and America’s MLS. Enter 2023/24 Topps Chrome UEFA Euro, the exciting next step in the evolution of Chrome and the Beautiful Game.
Who is Topps Chrome UEFA Euro For?
2023/24 Topps UEFA Chrome Euro is designed for soccer collectors, chrome soccer enthusiasts, and collectors who love the international game. For collectors who focus on players, this is also a unique offering, in that it captures stars like Lamine Yamal, Jude Bellingham, and Christiano Ronaldo at a historic moment representing their nations. Marrying the grandeur and import of the tournament with the premium Chrome brand, its chromium technology, high-quality design, and top-shelf product, makes this a must-have for collectors of the Beautiful Game.
Why Does Topps Chrome UEFA Euro Matter?
The Chrome brand’s influence across The Hobby remains undeniable, and its more recent advances into the world of soccer have created an incredible range of desirable cards. 2023/24 Topps Chrome UEFA Euro is an important step in telling the story of soccer through collecting. This marks the first time that the quadrennial European Championships gets its own Chrome release, and affords collectors the opportunity to hold the history of one of the most prestigious soccer tournaments in the palms of their hands.
What Am I Chasing in Topps Chrome UEFA Euro?
If you’re looking to tell the story of UEFA Euro 2024, there’s no doubt that the chase for Spanish prodigy Lamine Yamal is a perfect place to start. The teenager, coming off a great campaign for Barcelona, took his reputation on the field to a whole new level, with a series of electrifying performances throughout Spain’s run to the title. The set includes a number of chase-worthy Yamal’s, including a fantastic auto relic that includes a match-used ball from the Final.
CR7 Era of Excellence, a subset insert (numbered to seven, of course), paying homage to the incredible achievement of appearing in a record-sixth European Championship by Portugal’s Cristiano Ronaldo, is a fantastic way for collectors to commemorate this accomplishment.
In keeping with the Chrome tradition, the set brings an array of spectacular parallels, in addition to brilliantly-designed inserts, and an appetizing checklist of relics that help collectors capture the spirit and the story of this amazing summer of soccer.
